If You're Selling in a Down Economy... How Much Candy Should You Spill in the Lobby? December 13, 2023 by Michael Norton in Sales Process A famous selling rule set out half a century ago by David Sandler, the founder of our company, goes like this: Don’t spill your candy in the lobby. ChatGPT, AI, and the Art of the (Human-to-Human) Conversation July 21, 2023 by Michael Norton in Professional Development Astonishing advances in information technology have made big headlines recently- are good salespeople now, or will they ever be, irrelevant?
